Creative Strategy Agency Presents Social-media Workshop on May 1

SPRINGFIELD — Think you know everything about social media? Think again. Like all technology, social-media platforms are constantly updating and changing, and unless you change with it, your content could be going unnoticed. To ensure you are optimizing your social-media posts, join the Creative Strategy Agency workshop “Digital Marketing Update” on 
Friday, May 1 from 7:30 to 11:30 a.m. at 1350 Main St., Suite 1506, Springfield.

This workshop occurs twice a year and gives businesses an opportunity to stay up to date on the latest changes happening to digital marketing and social media in a boot-camp-style session. The workshop will cover the latest in updates across all platforms: things you need to know for your business, where to focus your energy and resources, as well as how to effectively use the platforms as they continuously update. You will also learn about platform algorithms, content consumption and engagement, analytics, social-media advertising, and new, upcoming social-media platforms.

This workshop is open to anyone but is geared towards professionals in marketing, entrepreneurs, nonprofit organizations, startups, and small businesses. It includes refreshments, breakfast, lunch, and a printed eBook packet as a resource filled with information, research, and statistics. The cost to attend the workshop is $90, or $75 for members of the Young Professional Society of Greater Springfield. For more information, visit tcsa.co/tcsaupdate.