HealthSouth Rehabilitation Hospital Unveils New Name, Brand
LUDLOW — HealthSouth Rehabilitation Hospital of Western Massachusetts has unveiled its new name and brand as part of its management company’s name change and rebranding initiative. As of Jan. 1, the inpatient rehabilitation hospital is known as Encompass Health Rehabilitation Hospital of Western Massachusetts. It will continue to provide the same post-acute care for patients overcoming a variety of major illnesses and injuries.
“Our new Encompass Health brand reflects more than the change of our name. It reinforces our commitment to working together to continuously improve the care we provide our patients,” said John Hunt, CEO of Encompass Health Western Massachusetts. “With a focus on clinical collaboration and strengthening relationships, we will continue to play an important role in making a difference in the lives of our patients.”
Birmingham, Ala.-based HealthSouth Corp. launched its new name and brand on Jan. 1, 2018 and will be transitioning its 130 inpatient rehabilitation hospitals and 273 home-health and hospice locations serving 36 states and Puerto Rico through 2019. All of the company’s post-acute-care service locations in Massachusetts migrated to the Encompass Health name and branding last week.
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