Holyoke Mall Partners with Salvation Army for Red Kettle Campaign, Angel Tree

HOLYOKE — Holyoke Mall is partnering with the Salvation Army for its annual Red Kettle Campaign kickoff event today, Nov. 15.

This event signals the start of an initiative that funds programs and services for thousands of families, youth, and senior citizens in local communities and across Massachusetts each year. Bell ringers will be accepting donations at various exterior entrances and interior locations across the shopping center until Dec. 24.

Today’s kickoff event, scheduled for 11 a.m. on the upper level near AT&T, will also feature a performance from the Holyoke High School Madrigal Choir.

To complement the Red Kettle Campaign, the Salvation Army is set to host another annual tradition, the Angel Tree, which provides clothing and toys for children in need. Each Angel Tree is decorated with numbered paper angel tags with the first name, age, and gender of a child who is in need of a gift. Contributors may remove one or more tags from the tree and purchase appropriate gifts for the child or children described on the tags. Guests are encouraged to visit the Angel Tree Thursday through Saturday from 3 p.m. to 6 p.m. through Dec. 24.