Market Mentors Raises $5,000 for Rays of Hope in Fight Against Breast Cancer

SPRINGFIELD — Market Mentors, LLC, a fully integrated marketing, advertising, and public relations agency with offices in Massachusetts and Florida, announced it has raised $5,000 for Rays of Hope, the Baystate Health Breast Network initiative supporting breast cancer patients, survivors, and research since 1994.

Each October, during Breast Cancer Awareness Month, the agency creates specially designed items to raise funds and awareness. This year’s featured travel mug delivers the simple, life-saving reminder: “Check them early, check them often.” The campaign reminds men and women alike to take small, proactive steps that can make a big difference in their health.

“Breast cancer touches so many people, and we’ve seen how awareness can save lives,” said Michelle Abdow, president and CEO of Market Mentors. “We are so thankful to all our generous friends and partners who contributed to our collection this year. With every travel mug donation, we’re keeping a life-saving message on the go while supporting Rays of Hope’s critical work.”

Since its founding, Rays of Hope has raised more than $17.2 million, with every dollar staying in Western Mass. to fund research, patient care, state-of-the-art equipment, educational programs, and community grants.