Rocky’s Ace Hardware ‘Round Up for Kids’ Campaign Raises More Than $8,300

SPRINGFIELD — Rocky’s Ace Hardware announced the results of its semiannual Round Up for Kids fundraiser, with its Western Mass. stores raising a grand total of $8,336.74 for Baystate Children’s Hospital.

Local participating Rocky’s locations include the Island Pond Road and Liberty Street stores in Springfield, and the Agawam, East Longmeadow, Westfield, Ludlow, Palmer, and South Hadley stores, with all local funds benefiting Baystate Children’s Hospital.

Throughout the campaign, which took place at all 48 Rocky’s stores during November, customers rounded up their purchase totals to the next dollar. The difference added up to $41,376.96 and was donated to the Children’s Miracle Network (CMN) hospital nearest to each store. This was the second Round Up for Kids fundraiser the 48 Rocky’s stores held in 2023.

“These Round Up events are such an incredible way for us to assist the causes that mean to most to us,” Rocky’s Ace Hardware President Rocco Falcone II said. “We are proud to support CMN in helping more than 10 million kids each year.”

Since 1983, CMN hospitals have helped fill funding gaps by raising more than $7 billion. Its various fundraising partners and programs support the nonprofit’s mission to save and improve the lives of as many children as possible.

“It is our honor to support CMN and the important work they do for children in our community,” Falcone said. “We are grateful for our customers. Without their generosity, this campaign wouldn’t be possible.”