SPRINGFIELD — Greater Springfield Senior Services Inc. (GSSSI) announced the promotion of Brenda Labbe as the new Community Outreach director.
Labbe previously served as the agency’s Information and Referral supervisor before accepting this new role. The Community Outreach director’s role is to develop and foster strategic relationships with community referral partners, develop general marketing and outreach strategies to promote GSSSI to the community and manage the agency’s social media platforms.
Labbe has been employed with GSSSI for the past nine years. She is a founding member of the Springfield Dementia Friendly Coalition and has been a certified dementia practitioner since 2017. Additionally, Ms. Labbe has been a strong advocate for family caregivers and has been instrumental in developing and expanding the Massachusetts Family Caregiver Program at GSSSI.
Greater Springfield Senior Services Inc., founded in 1972, is a private non-profit organization dedicated to maintaining a quality of life for older adults, caregivers, and persons living with disabilities. This mission is achieved through the provision of programs and services which foster independence, dignity, safety, and peace of mind.