HCN News & Notes

Decision Point Correlates Preventive Screenings, Member Engagement

BOSTON — Decision Point Healthcare Solutions, a leader in providing engagement analytics solutions to the healthcare industry, announced that it has determined a strong correlation between plan member engagement and preventive screenings. It was found that members who routinely get their preventive screenings consistently exhibit more desirable clinical and non-clinical behavior, and better clinical outcomes. The findings emerged in an analysis of the behavior of more than 650,000 Medicare members.

Decision Point found that readmissions were 20{06cf2b9696b159f874511d23dbc893eb1ac83014175ed30550cfff22781411e5} higher for members who did not have a preventive visit versus those who did, while voluntary disenrollment is more than 40{06cf2b9696b159f874511d23dbc893eb1ac83014175ed30550cfff22781411e5} higher for members who did not have a preventive visit during the prior 12 months.

Additionally, the Decision Point analysis revealed that members who routinely get their preventive screenings also have stronger engagement profiles: they call their health-plan call center more frequently, they have been with their primary-care physician longer, and they visit their primary-care physician more frequently.

Decision Point hypothesizes that members who routinely get their preventive screenings are more engaged in their healthcare, are more emotionally and mentally committed to taking care of themselves, and have more confidence in navigating the healthcare system. In other words, preventive-screening rates can serve as a strong proxy for member engagement.

“By aggregating and analyzing the behavior of a significant number of Medicare members, we have been able to pinpoint some interesting relationships between how members behave and their actual health outcomes,” said Saeed Aminzadeh, founder and CEO of Decision Point Healthcare Solutions. “By consistently promoting preventive screenings, health plans are doing much more than improving members’ compliance with evidence-based guidelines. They are taking steps to get relatively unengaged members to behave like engaged members, thereby incrementally improving overall clinical and non-clinical performance.”

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