NORTHAMPTON — The Northampton Survival Center invites the public to join in its 40th-anniversary celebration with events in August and September that highlight local businesses and their support for the center’s role in Northampton and nearby communities.
A series called “40 Ways to Cook a Carrot” will kick off the festivities the week of Aug. 19-25, with participating restaurants featuring a carrot-inspired appetizer, entree, dessert, or drink in recognition of the center’s bright-orange carrot logo.
After-hours parties will take place at various downtown businesses on Thursday, Sept. 5 from 6 to 8 p.m. A single price of $25 will allow ticket holders entry into all participating parties, with each party staging its own select activity, such as live music, merchandise discounts, and more.
The Window Stroll Challenge, expected to run several days in early September beginning Friday, Sept. 6, will showcase creative downtown window displays starring the center’s carrot logo. A map, published in a special pull-out section of the Daily Hampshire Gazette and available in participating stores, will orient visitors to the downtown area. An online version of the map, directing strollers to participating window displays, will do double duty as customers use it to vote for their favorite windows and also join in a hidden-carrot contest, with eventual winners eligible for prizes.
Finally, businesses outside the downtown area plan a toiletry drive and challenge to see which participating business can collect the most donations of toiletries, such as toothpaste, soap, diapers, and other personal-care items.
Founded in 1979 and currently located at 265 Prospect St., the Northampton Survival Center is a food pantry that has been serving the Hampshire County community for 40 years, with over 15 million pounds of healthy food distributed during that time. A dedicated band of volunteers helps the center fulfill its mission to improve quality of life for low-income individuals and families by providing food and other resources in an atmosphere of dignity and respect.